Category Archives: Major Acquisitions

Walmart Buys OneRiot For WalmartLabs

Sep 13, 2011 at 8:10pm ET by Danny Sullivan Walmart is at it again with what seems an unusual purchase for the retailer. The company has just purchased social advertising companyOneRiot, it’s been announced. It will become part of WalmartLabs. From the … Continue reading

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THE TRUTH ABOUT THE GOOGLE-MOTOROLA DEAL: It Could End Up Being A Disaster

Henry Blodget | Aug. 15, 2011 A very interesting move by Google this morning, buying handset hardware maker Motorola for $12.5 billion. Google deserves credit for a big, bold move. But let’s be real: This deal could end up being a disaster. How? Well, for … Continue reading

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The 10 Most Expensive Google Acquisitions

August 15, 2011 by Stephanie Buck Global search corporation Google, Inc. added to its already hefty empire when it announced its planned acquisition of Motorola Mobility the morning of August 15. The purchase marked Google’s most expensive acquisition to-date at a staggering $12.5 billion. Google has … Continue reading

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How I Spent My Billions: A Brief History of Ad Network Acquisitions

May 18, 2007 by Stan Schroeder Microsoft has just acquired advertising network aQuantive for a whopping $6 billion – a valuation of about 10x revenues. It’s an obvious answer to Google’s recent purchase of DoubleClick, and it proves that every big IT company which does … Continue reading

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